With the advent of Google’s Earth, Google Ocean and the Google Earth API, businesses and agencies now have ready tools to understand their data sets in new ways that provide new levels of insight. This is particularly true for agencies seeking to promote or provide new ways to explore and better understand government based data sets.
Utilizing web-based technologies including Google Earth and Google Maps, engaging your customers, your partners and your constituents has never been easier and more rewarding. Providing basic mapping services and interactive tours attracts more visitors, engages them for long visits on your site and provides them a richer, fuller way to understand your goods and services.
Information can take many forms and one of the most exciting developments is the ability to visualize your company data within a geo-centric context. Simply put, seeing data in the context of “where” is an extremely powerful way to understand core drivers affecting your business. With the advent of Google Earth and Google Maps, doing so has never been easier.